Blog | Backlight | Marketers Agencies & Social Media (9)

01.30.2024 | 18 MIN READ

Backlight’s 2024 Iconik Media Stats: The Impact of Rising Media Consumption on Media Management

New insights from 351 million assets, 152 PB of data, and 18 industries. This edition of the Media Stats report presents media management data along with wider media consumption trends for a broad view of the world’s relationship with media today.

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Backlight-iconik-media-stats-2024-cover-min

STEVE FERRIS | 03.29.2023 | 3 MIN READ

Still Shipping Footage on Hard Drives? Try This Instead.

Shipping hard drives as part of an external hard drive workflow can be handy. There's also inherent risks and limitations that can slow down production. Learn how you can bypass this by using proxy files in the cloud.

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STEVE FERRIS | 03.29.2023 | 3 MIN READ

Still Shipping Footage on Hard Drives? Try This Instead.

Shipping hard drives as part of an external hard drive workflow can be handy. There's also inherent risks and limitations that can slow down production. Learn how you can bypass this by using proxy files in the cloud.

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THE ZYPE TEAM | 01.02.2023 | 21 MIN READ

FAST Channels: The Complete Guide for 2023

FAST channels have quickly caught up with AVOD services in terms of users. Read to understand FAST and why these channels are rapidly finding so many users

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THE ZYPE TEAM | 04.07.2023 | 24 MIN READ

Designing the Future of Streaming: A Guide to OTT Apps

This guide will delve into OTT app design and development. But let's first understand its distinct benefits over other video distribution techniques.

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TIM CHILD | 02.23.2021 | 5 MIN READ

How We Built a Cloud Agnostic SaaS

Back when we started designing iconik we knew that we wanted to have a media management system that was massively scalable, beyond anything our experienced team had seen before.

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AUTHOR NAME | 11.20.2020 | 3 MIN READ

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Backlight10.15.192 min read

New Asset Relations in iconik

When teams create together, you want to do whatever you can to keep the collaboration ...

Steve Ferris09.12.194 min read

How to Easily Setup a Hybrid Cloud Environment

Few things travel as far and as fast as media. When creative teams work together over ...

Backlight08.13.191 min read

Map Your Metadata in iconik

We hope you’ve enjoyed your summer. While you’ve been soaking up the sun, here’s what ...

Helen Weedon09.10.181 min read

iconik - More Than Just Video

Media management is more than just video. We know that media management is great for all ...

Tim Child08.22.183 min read

File Sharing vs. Media Management - What Do I need?

I have often been asked why, in a world full of low-cost and free options to help ...

Helen Weedon06.27.182 min read

The Latest Trends in Video Marketing

Strategies According to a report published by Social Media Examiner, the current ...

CREATIVE PROFESSIONALS

ALL BLOG POSTS

A guide to planning VFX projects with ftrack

Tram Le-Jones

Managing media assets across teams: A deep dive into collaboration features in iconik

Jon Foster

Cost vs. benefit: Analyzing the financial implications of cloud migration

Jon Foster

The ultimate guide to media archive management and why every organization needs it

Backlight

Iconik Release: Automation, AI, and Review features to keep your creative flow

Chris McMahon

Mastering hybrid storage: Everything you need to know and do

Chris McMahon

Five Key Features to Look for in a Media Asset Management System

Ian Khadan

Introducing the ftrack Connect Framework and new integrations

Chris McMahon

BROADCAST OPERATORS

ALL BLOG POSTS

Cost vs. benefit: Analyzing the financial implications of cloud migration

Jon Foster

Mastering real-time content creation for live event broadcasting

Erick Oliveira

How vertical video is changing the way broadcasters engage with audiences

Backlight

Sports content production and delivery: The best strategies in 2024

Kelly Messori

Maximize the value of your managed video assets with OTT distribution

Chris McMahon

Introducing AWS Cloud Deployment for iconik SaaS

Chris McMahon

What’s New in iconik – Streamlining asset sharing and improving security

Chris McMahon

10 Tips To Organize Video Files for Faster Edits

Steve Ferris

CONTENT DISTRIBUTION

ALL BLOG POSTS

Managing media assets across teams: A deep dive into collaboration features in iconik

Jon Foster

Cost vs. benefit: Analyzing the financial implications of cloud migration

Jon Foster

The ultimate guide to media archive management and why every organization needs it

Backlight

Mastering hybrid storage: Everything you need to know and do

Chris McMahon

Delight your viewers with vertical live sports for mobile

Kelly Messori

Five Key Features to Look for in a Media Asset Management System

Ian Khadan

Sports content production and delivery: The best strategies in 2024

Kelly Messori

What’s new in Wildmoka

Keara McCarthy

DEVELOPERS & INTEGRATORS

ALL BLOG POSTS

ftrack updates: The new webhooks UI, external URL linking, and more

Chris McMahon

New integrations with Side FX Houdini, Adobe Premiere Pro, and Toon Boom Harmony (Pre-release)

Chris McMahon

Maximize the value of your managed video assets with OTT distribution

Chris McMahon

4 Lessons That Shaped GEM’s Development

Stephen Stanford

The Pack Expands its Territory into Game Engine Generated Films with the Help of ftrack

Chris McMahon

The Guide to Democratizing Media Management

Backlight

How We Built a Cloud Agnostic SaaS

Tim Child

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