Fresh perspectives

A snapshot of our latest thinking on video, media, and what's next for the industry.

Press

Backlight to unveil new features in AI and Automation

Innovations across Backlight’s Iconik, Wildmoka, Ftrack, Celtx, and Zype product families enable media teams to drive their businesses forward

Event

NAB Show 2025

Join us at NAB 2025 and discover how our products can enhance your team’s collaboration, streamline workflows, and boost engagement.

Webinar

Iconik

Media trends shaping our future

Hear from experts at Backlight, IMT Global, and Northshore Automation as they break down the state of the media industry

Blog

Iconik

Smarter content management with AI and ML

With AI and ML, you can transform metadata from a time-draining task into a tool that accelerates your team’s creativity.

Case Study

Ftrack

Project managment for a growing studio

Production tracking that supports an artist-run studio as it takes on more projects and cross-team collaboration.

Case Study

Iconik

How the Hawks engage at the speed of live sports

The Atlanta Hawks used Iconik to streamline media management for easy access, faster content delivery, and more fan engagement.

Blog

Wildmoka

Deliver localized content at scale with AI

We’re excited to introduce two new features: AI-powered live translation of closed captions and multi-track subtitle support.

Case Study

Ftrack

Interactive review on Hollywood's biggest sets

Real by Fake's calling card is creating the kind of effects that no one even notices are there.

Blog

Wildmoka

Mastering real-time content creation

Every platform—whether YouTube, Facebook, Twitter, or Instagram—requires different formats to cater to its unique audience.

Blog

Iconik

Simplifying media management for non-technical users

User-friendly media management systems eliminate bottlenecks, streamlining workflows and boosting creative output.

Blog

Wildmoka

How vertical video is changing engagement

Whether you’ve experimented with vertical video or are just beginning your journey, planning for this shift is essential.

Guide

Wildmoka

Broadcasting the ballot

Discover the trends that shaped broadcaster coverage on social media during the 2024 U.S. Presidential Election.

Blog

Iconik

2025 Media Stats Report

Discover how modern teams are creating, managing, and collaborating on media in 2025

Guide

Iconik

Industry Spotlight: Financial Services

Images, videos, webinars, and social content pile up fast, leading to regulatory risks and collaboration headaches

Case Study

Iconik

How NowThis reaches Gen Z faster

With Iconik, NowThis is working faster, not harder, and saving a third of the production budget.

Blog

How to: Manage media assets across teams

As teams become more globally distributed, the challenge of managing media assets across different locations is growing.

Webinar

Backlight year in review

Together with Backlight’s CEO, we cover how Backlight’s products evolved to redefine collaboration and simplify workflows.

Case Study

Ftrack

Bringing Dune to life

Keeping creative teams aligned across Dune‘s 1,700 shots to create the worlds of Arrakis and Caladan.

Case Study

Iconik

Checkmating media management

Chess.com's unique approach to content creation and archive management is driving exponential growth

Case Study

Celtx

Student filmmakers get hands-on with scriptwriting

How Howard University Film Organization (HUFO) produced a film anthology with Celtx

News

Ftrack

Ftrack integrates with Adobe Photoshop

The integration is engineered to streamline and enhance creative workflows for engineers in the broadcast industry.

Event

IBC 2024: Cutting edge innovations

Backlight is proud to present new features like AI-driven automation and real-time content delivery.

Event

SIGGRAPH 2024: New features and workflows

New features and integrations centered on creative workflows and collaboration solutions.

News

Backlight names Kathleen Barrett CEO

Barrett said: "I look forward to working with the team to deliver best-in-class video experiences for our customers."

News

NAB 2024: Backlight and Wurl Partner

Backlight and Wurl’s combined strengths offer a comprehensive, end-to-end solution for content publishers.